OBAMA’S ENERGY FOCUS WARMS LOCUS OFFICE

With optimism, Locus Architecture welcomes Barack Obama to the Presidency. We applaud the new administration’s vision on energy generation and conservation, as it dovetails neatly with our belief in a greener economy. Since Locus’ founding in 1995, long before “sustainable design” became a branding opportunity, our projects demonstrated dynamic design integrated with resource efficiency, passive energy generation, and measures to improve indoor air quality. My ears perked up during the following passages from the Inauguration speech on Tuesday…

“Each day brings further evidence that the ways we use energy strengthen our adversaries and threaten our planet.”

“We will harness the sun and the winds and the soil to fuel our cars and run our factories.”

“Our challenges may be new, the instruments with which we meet them may be new, but those values upon which our success depends, honesty and hard work, courage and fair play, tolerance and curiosity, loyalty and patriotism — these things are old. These things are true. They have been the quiet force of progress throughout our history.”

As an industry, architects are well positioned to lead the country towards conservation and smart planning. Consider the leadership of the American Institute of Architects or the 2030 Challenge. Printed and televised media is awash with the latest sustainable technologies like photovoltaic panels and nanogel. However, harnessing natural forces (i.e., sun, wind), along with insulating effectively, still remain the least expensive and most effective ways to build responsible buildings.

Help us create the architecture of the 21st century – responsible, affordable, widely available, energy efficient, beautiful, and sustainable. Join the committed clientele of Locus Architecture.